To support the various youth-led Global Climate Strikes happening across Canada, Greenpeace Canada has organized participatory street murals in Halifax, Toronto, Victoria, and Ottawa. The organization is hoping to use art as a vehicle of change and inspiration to help fight climate despair. The Climate Strike murals are made using non-toxic and water-soluble tempera paint and the designs were crafted collaboratively with individuals involved in the fight against climate change.
“We are using art to fight the destruction fossil fuel companies are creating all around us. This election, we must make addressing the climate crisis our top priority and after the election we must come together to fight for it and build a better world for all of us. We have the power to rise together for a better future free from fossil fuels and the climate chaos they’re causing. We have the power to make the Green New Deal a reality,” said Greenpeace Canada local group leaders in a collective statement.
What's Driving This Trend
- Youth-led Climate Strikes
- Opportunity for businesses to support and engage with the growing movement of youth activists fighting for climate action.
- Art as Activism
- Potential for businesses to use art as a powerful tool to raise awareness and inspire action towards addressing climate change.
- Non-toxic Painting Materials
- Opportunity for companies in the materials industry to develop and market eco-friendly and non-toxic alternatives for artistic expression.
Who This Affects Most
- Energy
- Potential for energy companies to invest in renewable energy sources and collaborate with environmental organizations to combat climate change.
- Creative Arts
- Opportunity for artists, galleries, and art-related businesses to support and collaborate with environmental activists in using art as a means of advocating for climate action.
- Materials
- Potential for companies in the materials industry to develop and market eco-friendly and non-toxic alternatives for artistic expression.
