In honor of National Coffee Day, Duck Donuts is putting a clever twist on its warm, made-to-order donuts.
Instead of serving up a coffee-filled donut like so many other chains, Duck Donuts is using coffee as a sort of garnish. For National Coffee Day, the donut chain came up with the idea of a powdered sugar donut topped with a dollop of buttercream and a sprinkling of coffee grounds. While the idea of using coffee grounds as a star ingredient may seem unusual, Duck Donuts Founder and CEO Russ DiGilio explains that since the chain is unable to fill its donuts due its made-to-order concept, the chain "took an innovative approach to finding a loophole that will satisfy the needs of our guests looking to enjoy a cream-filled donut."
Image Credit: <i> Duck Donuts.</i>
What's Driving This Trend
- Coffee Grounds-topped Donuts
- Coffee grounds as a garnish for baked goods could become a popular trend with an increasing demand for unique flavors and textures
- Innovative Donut Ideas
- Donut shops can incorporate unique ingredients as toppings on their donuts to differentiate themselves from competitors
- Loophole Innovation
- Companies can find innovative ways to work around limitations to create new and innovative products
Who This Affects Most
- Baked Goods Industry
- With the increasing popularity of unique donut and baked good flavors, the baked goods industry can explore innovative toppings and mixes to keep customers engaged
- Coffee Industry
- With coffee being used in new, creative ways, companies within the coffee industry can expand their product offerings to include coffee as an ingredient in baked goods
- Food Service Industry
- The food service industry can look at innovative ways to use unconventional ingredients to create unique flavors and products, such as Duck Donuts' coffee grounds donut topping
