Capri Sun Created Special Juice Packs to Give Parents Peace
Laura McQuarrie — August 28, 2023 — Lifestyle
References: kraftheinzcompany & designtaxi
Back-to-school season is a stressful one for parents and Capri Sun is recognizing this with limited-edition juice drink packs. These packs made with busy parents in mind boast "Wireless Kid-Noise Canceling Technology" so that parents can experience 50 seconds of peace and quiet in the time it takes a child to sip the juice packet.
The juice drink packs have been styled like a sleek technology product, specifically pairs of noise-canceling headphones, and they even include a list of features such as wireless, flat-folding and ease of use.
What's more, to give parents a helping hand during a season when they are especially prone to burnout, Capri Sun teamed up with TaskRabbit to offer a way for parents and caregivers to take tasks off their plate by outsourcing them.
The juice drink packs have been styled like a sleek technology product, specifically pairs of noise-canceling headphones, and they even include a list of features such as wireless, flat-folding and ease of use.
What's more, to give parents a helping hand during a season when they are especially prone to burnout, Capri Sun teamed up with TaskRabbit to offer a way for parents and caregivers to take tasks off their plate by outsourcing them.
Trend Themes
1. Limited-edition Drink Packs - Capri Sun recognizes the stressful back-to-school season for parents and creates limited-edition juice drink packs with wireless kid-noise canceling technology.
2. Sleek-styled Technology Products - Capri Sun designs juice drink packs that resemble pairs of noise-canceling headphones, incorporating features like wireless, flat-folding, and ease of use.
3. Task Outsourcing Services - Capri Sun partners with TaskRabbit to provide parents and caregivers with a convenient way to outsource tasks during the busy back-to-school season.
Industry Implications
1. Beverage Manufacturing - The beverage manufacturing industry can explore the opportunity of creating limited-edition drink packs with innovative features to attract and assist parents during stressful periods like back-to-school season.
2. Consumer Electronics - The consumer electronics industry can consider incorporating sleek technology product designs in their offerings, taking inspiration from Capri Sun's juice drink packs styled after noise-canceling headphones.
3. Task Outsourcing - The task outsourcing industry can look into forming partnerships with complementary businesses, such as Capri Sun did with TaskRabbit, to provide convenient services targeted towards specific customer segments, like parents during busy seasons.
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