The Doughnut Time Bondi Beach pop-up recently opened its doors to beach goers who got to sample the Australian dessert brand's artisanal treats. Celebrating summer, this temporary cafe featured an array of seasonal treats that included Love at First Bite donuts -- infused with a Nutella and marshmallow filling -- along with The Cookie Monster, a Doughnut Time menu item that is deep-fried and Oreo-filled.
This indulgent pop-up cafe also featured inflatable donut giveaways that were handed to beach goers for a limited time. The experiential pop-up celebrates summer and is a fun way to promote Doughnut Time's tasty desserts.
Appealing to Bondi Beach visitors -- youth who respond to experiential marketing and immersive brand activations -- this pop-up promoted a business in a clever way while giving beach goers an experience they wouldn't forget.
Beachside Dessert Cafes
More Stats +/-
Luxury Travel Pop-Ups
Pop-Up Styling Stations
Ice Cream Parlor Pop-Ups
Double Decker Cafes
Fictional Beauty Brands
Free 2018 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.