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Detachable Logo Muted Sneakers

HBX and Starwalk Join on the Episode I in the DIY Pack of Footwear

— September 24, 2020 — Fashion
Retail brand HBX works in collaboration with Starwalk on a pair of the classic Episode I sneaker model as a part of the ongoing DIY Pack of footwear designs. The base of the sneaker references its monochromatic origin when it made its initial debut. It is constructed with white buffed leather materials at the base and encourages creative design with the personable interchanging design at the side of the sneaker.

It offers a set of velcro star emblem patches that can be stuck onto the back of the midfoot area in a variety of different iridescent colors. The patchwork captures bright shades of green in either patent leather finishes or a matte leather completion. This is rounded out with printed insoles and embroidered accents.

Image Credit: HBX
Trend Themes
1. DIY Footwear Design - As seen with the ongoing DIY Pack of footwear, there is an opportunity for disruption with more customizable footwear options for consumers.
2. Interchangeable Sneaker Designs - The detachable logo trend seen with the Starwalk x HBX sneakers presents an opportunity for brands to create more versatile and personalized footwear options for their customers.
3. Monochromatic Origin Referencing - The use of white buffed leather materials in the base of the sneaker as a reference to its original design presents an opportunity for brands to create new iterations of classic designs while paying homage to their roots.
Industry Implications
1. Fashion Retail - In the ever-changing landscape of fashion, retailers can take advantage of trends like DIY footwear design to offer more unique and personalized products to their customers.
2. Sneaker Manufacturing - The trend of detachable logos and interchangeable designs present an opportunity for sneaker manufacturers to create more versatile products that offer consumers a greater variety of customization options.
3. Leather Goods Production - With the use of white buffed leather materials as a reference to the original design, leather goods producers can explore creating new products with nods to classic designs while also offering modern twists and updates.
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