Living and working in Milan, Alex Pinna has identified his style as a truly unique one. He uses various means to create his art including traditional forms such as painting, drawing and sculpture. He also does installations like the disproportionate people seen above.
His figures all have the commonality of exaggeratedly lengthy limbs. The long and lean figures look powerful as they slenderly tower over their surroundings.
Implications - Taking traditional products and making slight alterations is a great way to garner consumer recognition. Companies that provide products with a sense of familiarity and use elements of shock (such as the elongated legs in this sculpture) are great ways to appeal to a growing customer demographic.
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