United Kingdom-based retailer Primark launches a Disney homeware collection that pays tribute to Mickey Mouse. Since the iconic character is turning 90 in November, brands are jumping at the opportunity to provide consumers with a selection of cheerful and whimsical products that are playfully inspired by the fictitious mouse.
The Disney homeware collection by Primark boasts a range of stationery, wall decor and adorable Mickey-shaped ambient lighting. Not only is the inspiration endearing, it also reaches a wide consumer base due to the popularity of the Disney character and the inherent cultural value that comes with it. Appropriate for both young and old audiences, the eclectic Disney homeware collection by Primark is made to be affordable, captivating and useful — from the Mickey & Minnie Mouse throws to the sleek Mickey Mouse notice board.