Designers Misia Fidos and Marta Ikanowicz conceived the brand identity for 'Chrzastka,' a manufacturer of dietary supplements that include natural fish oils and ginseng vitamins. In addition to its organic ingredients, the brand recently needed a branding overhaul looked to the natural world for its design inspiration.
Chrzastka's ecology-themed branding consists of charming plant and animal illustrations that are paired with pastel motifs and a block letter font. These dietary supplements marry aesthetics and healthy benefits, a rare occurance when it comes to medical packaging which is mostly function-focused.
These healthy supplements also include vitamin blends made with honey, pollen and shark cartilage. In addition to being healthy for users, these supplements are also artistically branded, appealing to design-conscious consumers more than competing products.
Ecological Supplement Branding
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Clinical Supplement Branding
Old World Pharmacy Branding
Experiential Pharmaceutical Ads
Color-Coded Supplement Packaging
Nourishing Hair Growth Supplements
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These Dietary Supplements Boast Plant and Animal Illustrations
- By: Jana PijakDec 11, 2015