To appeal to all kinds of coffee lovers, especially those who love the taste of the 100% Arabica illy blend, illycaffè created a new line of aluminum capsules, including a decaffeinated espresso or Decaffeinato pod. The single-use capsules are compatible with Nespresso Original coffee machines and there are five varieties for coffee lovers to discover.
Made with carefully selected Arabica coffee beans, the new capsules are available in varieties that explore different levels of intensity. While Classico offers an experience that's smooth and mild, the Decaffeinato espresso shares a similarly smooth and mild profile with less than 0.1% caffeine. Decaffeinato is said to have "a perfect balance between acidity and bitterness, with a lingering sweetness thanks to delicate notes of caramel, chocolate and toasted bread."
Image Credit: illy
Key Themes Behind This Trend
- Aluminum Capsules
- Opportunity to innovate with new materials for coffee capsules to improve freshness and taste.
- Variety of Intensity
- Opportunity to create and market coffee capsules that offer a range of flavor profiles with varying levels of intensity.
- Decaffeinated Options
- Opportunity to develop decaffeinated coffee capsules that maintain the taste and quality of regular coffee.
Where This Applies
- Coffee Capsules
- Opportunity to enhance the coffee capsule industry by creating new and improved pod formats for different types of coffee.
- Coffee Manufacturing
- Opportunity for coffee manufacturers to expand their product offerings by introducing new decaffeinated options in the market.
- Coffee Brewing Machines
- Opportunity for coffee machine manufacturers to develop compatible machines and accessories for the growing market of aluminum coffee capsules.
