Imagine one of the world’s most renowned apps brought to life. Danish filmmaker Rolf Glumsoe made this a reality, with his comedic new short film that brings the ‘Tinder’ dating app to the real world. Envision a world where you could "swipe" an unattractive person away, just like the app itself. What if it was as easy as clicking "like" on someone who passes by, and they click back, resulting in a match?
This short film shows men and women employing Tinder tactics in real life, making instant judgments and decisions on people as they pass by.
Tinder matches 5 million people over 750 million profiles daily, and has become one of the most downloaded apps of the year. Applying the app's conceptual elements to real life is a very neat idea, in a society that is power-charged with human relations.