Danil Polevoy is a well-trained photographer with a sense of humor and plenty of pop culture savvy. In this series, Polevoy places the historical pop culture figures of our time in past.
The result is freakishly convincing and totally hilarious. From Pope Darth Vader to General Yoda, Danil Polevoy definitely knows how to make two worlds collide in a masterpiece of marvelously fictional history. Check out the featured gallery to enjoy Danil Polevoy's work.
Implications - Consumers enjoy pop culture re-imaginings because they often find the results humorous. Consumers often utilize humor as a coping mechanism for stress that's experienced from living in a first world country. Corporations may consider utilizing humor in media campaigns in order to entice consumers into listening to company messages.
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