Functional Daily Dog Treats

Dailies by Bocce’s Bakery Supplement Five Key Areas of Health

Bocce’s Bakery created an all-natural line of daily dog treats that are full of functional benefits to support five focused aspects of health. The functional treats, called Bocce’s Bakery Dailies, were created to be enjoyed by pets as daily supplements to boost skin and coat health, dental health, immune system health, digestion and sleep.

The soft, chewy treats for dogs are available in different flavors with mindfully included ingredients like ginger, charcoal or mint to freshen breath, In the case of the Sweet Dreams formula with a banana and honey flavor, chamomile was included for its calming properties and the wheat-free Good Hair treats feature coconut, salmon, turmeric and a base of oat flour and flaxseed. The recipes are made with minimal ingredients, 12 and most and as few as eight.

Functional Dog Treats
Opportunity for new lines of functional treats with specific health benefits for dogs.
Natural Pet Products
Opportunity for manufacturers to develop more natural, all-ingredient based pet products.
Daily Pet Supplements
Opportunity for companies to develop daily pet supplement lines focusing on different areas of pet health.

Industries Being Reshaped

Pet Food Industry
Developing functional treats and daily supplements could increase demand for specialty pet foods.
Natural Health Products Industry
Pet owners searching for all-natural pet products could increase demand for natural health products for both humans and animals.
Pet Care Industry
Pet care companies could expand their offerings with more targeted pet health products to complement their existing lines of toys and grooming supplies.
SCORE
3.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 61%
Activity 44%
Freshness 10%

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