Cybersquatting the domain name of a celebrity and selling it for a king's ransom was one of the great get-rich-quick schemes of the early internet. But since courts now tend to favor the star over the squatter, a new kinder, gentler cybersquatting tactic has emerged.
These days, cybersquatters seek to register a star's domain before that person becomes famous, and then develop a business relationship with the new celebrity, offering website hosting or design work.
These so-called soft squatters are registering the domains of hundreds of amateur athletes, musicians and other would-be stars in the hope that one or two of the names will become well-known.
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