Sony launches a fully customizable watch that boasts "an electronic ink face and a strap display." The app-dependent timepiece is truly the epitome of complete personalization. What's more, users can periodically adjust the aesthetic of the product based on their changing preferences or their outfit.
The appearance of the Sony FES Watch U is completely controlled through the Sony Closet App. Consumers are able to upload images from their smartphone and convert them to a size that is compatible with the dimensions of the customizable watch. From monochromatic designs that embrace minimalist movements to pattern-heavy prints that are cheerful and engaging, the Sony FES Watch U is equipped with a high contrast ratio that allows for a sleek and crisp image at all time of the day.
What Makes This Trend Stand Out
- Customizable Watches
- Opportunity for disruptive innovation in the watch industry by allowing consumers to fully personalize their timepiece.
- App-dependent Technology
- Opportunity for disruptive innovation in the tech industry by developing more products that rely on smartphone apps for full functionality.
- Personalized Fashion Accessories
- Opportunity for disruptive innovation in the fashion industry by creating customizable accessories that can be adjusted to suit individual preferences and outfits.
Sectors Adopting This
- Watch Industry
- Opportunity for disruptive innovation in the watch industry by offering fully customizable watches.
- Tech Industry
- Opportunity for disruptive innovation in the tech industry by developing more app-dependent products.
- Fashion Industry
- Opportunity for disruptive innovation in the fashion industry by creating personalized fashion accessories that can be easily adjusted.
