Broken Platters

The Crushed Tray Offers a Unique Way to Serve Guests

The Crushed Tray offers a unique way to serve your guests over the holiday season. With its intentionally flawed look, this serving dish might have people rushing to your aid, but at least you can all share a good laugh over the misunderstanding.

Brought to you by MicroWorks Web, the Crushed Tray is most useful for clumsy individuals like myself. As the website states, who cares if you add additional cracks and chips if it already looks broken? Check out the gallery to see the tray in action.

Imperfect Aesthetic
Opportunities for creating and marketing products with a deliberately flawed look to appeal to the imperfect aesthetic trend
Humor in Design
Opportunities for incorporating humor into product design to offer unique and unconventional features
Novelty Serveware
Opportunities for creating unique serveware items to appeal to consumers seeking novelty products

Who This Affects Most

Home Decor
Home decor industry can deploy the imperfect aesthetic trend to offer unique and unconventional products that appeal to consumers
Kitchenware
Kitchenware industry can capitalize on the trend of novelty serveware to create and market unique products for consumers
Gifts and Crafts
Gifts and crafts industry can offer handmade, novelty serveware items for customers seeking unique gifts or home decor items
SCORE
1.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Gen X
  • Millennial (primary audience)
POPULARITY
Popularity 29%
Activity 7%
Freshness 8%