Sens Combines Cricket and Plant Proteins to Rival Real Meat Jerky
Laura McQuarrie — October 7, 2025 — Lifestyle
References: eatsens & taste.anuga.de
Jerky is a convenient, high-protein snack, but some people steer clear of it due to its meat content or concerns about fillers and additives often found in traditional varieties—and Sens' Cricket Jerky offers a different experience by combining cricket protein and plant-based proteins. Intentionally developed to look and taste just like its meaty counterpart, Cricket Jerky is soft and chewy rather than dry and tough, it's packed with nutritional value from a combination of cricket protein and soy protein isolate, and produces considerably less carbon dioxide.
Cricket Jerky is available in two flavors: umami Teriyaki with sesame seeds and BBQ, by marinating the alternative jerky in classic American barbecue sauce and naturally sweet dried prunes instead of white sugar.
Cricket Jerky is available in two flavors: umami Teriyaki with sesame seeds and BBQ, by marinating the alternative jerky in classic American barbecue sauce and naturally sweet dried prunes instead of white sugar.
Trend Themes
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Insect-based Protein Innovation — Cricket Jerky represents a shift towards using insect protein as a sustainable, nutrient-dense alternative to traditional meat sources.
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Hybrid Protein Snacks — Combining cricket protein with plant-based proteins creates hybrid snacks that appeal to a wide range of dietary preferences and environmental concerns.
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Eco-friendly Flavor Innovations — Flavors like umami Teriyaki and BBQ highlight the potential of using natural, eco-conscious ingredients like prunes instead of sugar in snack products.
Industry Implications
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Sustainable Food Production — The development of Cricket Jerky reflects an industry focus on producing high-protein, environmentally sustainable food products with low carbon footprints.
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Alternative Snack Foods — The rising interest in alternatives to traditional jerky is spurring innovations that blend non-traditional protein sources into familiar snack formats.
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Nutritional Biotechnology — Technological advancements in processing insect and plant proteins open doors for creating nutritionally rich snacks that are both novel and palatable.
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