With the release of its PB&J Toasty Cracker Sandwiches, Lance is putting a fresh new spin on the classic peanut butter and jelly sandwich.
The baked crackers are made with real peanut butter and Welch's grapes, introducing a satisfying snack for kids that is free from artificial colors, flavors or ingredients. Knowing that many parents will appreciate the ease with which the cracker snacks can be packed into backpacks and school lunch boxes, the products are boxed as sets of eight on-the-go packs.
While the iconic flavors of peanut butter and jam have been explored in a number of different food and drink formats—including everything from pies and donuts to burritos and frothy milkshakes—these fruity crackers add yet another new variety for fans of the classic ingredient pairing to try.
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