The 'Honu' cooling backpack is an outdoor activity focused accessory for hikers and adventurers alike that will help to keep them feeling cooler when going about their favorite activities in hot weather. The backpack makes use of NASA-inspired ThermoCore technology that incorporates more than 60-feet of tubing into the portions of the pack that make contact with the body. This will help to provide direct cooling and draw heat away from the body to potentially prevent wearers from having to prematurely end their activity due to overheating.
The 'Honu' cooling backpack is rated to keep the wearer up to 20-degrees Fahrenheit cooler and weighs in at just 1.9-pounds with added lumbar support to further enhance comfort during long outdoor walks or hikes.
Key Themes Behind This Trend
- Thermocore Technology
- Development of ThermoCore technology and its use in outdoor activity gear can disrupt the outdoor industry by providing more comfort in hot weather.
- Cooling Accessories
- Growth of the cooling accessories market can provide disruptive innovation opportunities for businesses that prioritize staying cool.
- Nasa-inspired Design
- Expansion of NASA-inspired designs to other product categories can create disruptive innovation opportunities and offer a unique product offering for consumers.
Where This Applies
- Outdoor Gear
- The outdoor gear industry can integrate and develop more gear with ThermoCore technology to cater to consumers looking for comfort in hot weather.
- Fitness and Wellness
- The fitness and wellness industry can develop more cooling accessories like the Honu backpack to help prevent overheating during workouts, thereby disrupting the industry.
- Travel Gear
- Incorporation of NASA-inspired designs in travel gear can create disruptive innovation opportunities and offer consumers a unique traveling experience.
