The Lenny & Larry Complete Kickstar Bar Launched in a New Flavor
Michael Hemsworth — January 13, 2023 — Lifestyle
References: lennylarry & snackandbakery
The Lenny & Larry Complete Kickstar Bar is being launched in a new flavor to help parents and kids alike start off their day on the right foot with all their nutritional needs in check. The Banana Chocolate Chip bar is crafted with the flavor of banana bread with a burst of chocolate chips to give the breakfast product the perfect taste for adults and kids alike to enjoy. The product features a chewy texture with eight-grams of plant-based protein in the mix with probiotics to support the immune system and a total of 14-grams of whole grains.
The Lenny & Larry Complete Kickstar Bar in Banana Chocolate Chip is being launched online in four-pack boxes priced at $5.49 for consumers to pick up.
The Lenny & Larry Complete Kickstar Bar in Banana Chocolate Chip is being launched online in four-pack boxes priced at $5.49 for consumers to pick up.
Trend Themes
1. Plant-based Protein Breakfast Bars - The growing trend towards plant-based diets and convenient breakfast options creates an opportunity to innovate with new flavors and functionality for breakfast bars.
2. Immunity-boosting Breakfast Products - With the current focus on health and wellness, incorporating ingredients like probiotics and immunity-boosting nutrients in breakfast bars can lead to a disruptive innovation opportunity.
3. Child-friendly Breakfast Bars - With busy parents looking for quick and healthy breakfast options for their kids, creating breakfast bars that cater to their taste preferences and nutritional needs is a potential opportunity for innovation.
Industry Implications
1. Food and Beverage - Incorporating functional ingredients and new flavors in breakfast bars can help stand out in the competitive food and beverage industry.
2. Health and Wellness - Offering breakfast bars that cater to the growing demand for healthy and convenient food options can disrupt the health and wellness industry, especially when incorporating immunity-boosting ingredients.
3. Children's Food - Creating breakfast bars that are appealing to children and provide the necessary nutrients can lead to a disruptive innovation opportunity in the children's food industry.
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