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Coma Wine Branding Alludes to the Vinyard's Attention to Detail

Producing wine is a fine practice and fine too is the art of tasting it. Coma Wine packaging demonstrates an enthusiasm for detail that would be much appreciated by the connoisseur customer.

Taking a tiny mark that wedges itself in between letters, becomes overpowered by words and gets lost within sentences, Andreu Zaragoza of Spain created a symbol of a small thing that contributes considerable clarity to an idea greater than itself. The comma is showcased on the drink's label, defined by tight white text that makes it pop boldly from a black background.

Information about the delicious grape-derived beverage is scrawled within the contours of the familiar piece of punctuation. Coma Wine packaging stands out as a discernible pause in a long line of bottles on the liquor store shelf.