Sproos' Collagen Bars Share Wild-Caught North Atlantic Fish Protein
Laura McQuarrie — January 4, 2019 — Lifestyle
References: sprooslife & sprooslife
Sproos' Collagen Bars combine real food ingredients with marine collagen for a nutrient-dense, functional snack that helps to fuel a healthy, active lifestyle.
The collagen-rich bars are offered in decadent flavors like Chocolate Almond Butter, Double Chocolate Beet and Lemon Coconut, each of which features seven grams of marine collagen sourced from wild-caught North Atlantic fish and 14 grams of protein. Additionally, the non-GMO, gluten-free and Canadian-made Collagen Bars favor naturally occurring sugars and avoid the use of added syrups, which is a concern for many consumers who are looking to make better snack choices. Some of the whole, simple ingredients that go into the making of these snack bars include hemp seeds, nut butter, cacao powder and dates.
As well as having appeal to health-conscious consumers, collagen-rich snack products are also often identified as "beauty foods," as the protein is essential for the growth of healthy hair, nails and skin.
The collagen-rich bars are offered in decadent flavors like Chocolate Almond Butter, Double Chocolate Beet and Lemon Coconut, each of which features seven grams of marine collagen sourced from wild-caught North Atlantic fish and 14 grams of protein. Additionally, the non-GMO, gluten-free and Canadian-made Collagen Bars favor naturally occurring sugars and avoid the use of added syrups, which is a concern for many consumers who are looking to make better snack choices. Some of the whole, simple ingredients that go into the making of these snack bars include hemp seeds, nut butter, cacao powder and dates.
As well as having appeal to health-conscious consumers, collagen-rich snack products are also often identified as "beauty foods," as the protein is essential for the growth of healthy hair, nails and skin.
Trend Themes
1. Marine Collagen - Opportunity for developing innovative beauty foods and snack products using marine collagen as a key ingredient.
2. Functional Snacks - Potential for creating nutrient-dense snack bars that fuel a healthy and active lifestyle, appealing to health-conscious consumers.
3. Clean Label Snacks - Disruptive innovation opportunity to develop snack bars that prioritize naturally occurring sugars and avoid the use of added syrups.
Industry Implications
1. Food and Beverage - Food companies can explore the market for collagen-rich snack bars and beauty foods, leveraging the demand for healthier, on-the-go options.
2. Health and Wellness - Opportunity for the wellness industry to cater to consumers seeking products that promote healthy hair, nails, and skin through collagen-rich snacks.
3. Beauty and Personal Care - Beauty brands can tap into the trend of collagen-rich snack products that are marketed as beauty foods, addressing the growing interest in holistic beauty solutions.
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