The Coach Flagship Store in Tokyo was Reinvented by OMA Firm
The Coach Flagship Store in Tokyo stays true to brand identity as the brand expands into the Japanese market.
Leather goods retailer Coach boasts a success story in marketing affordable luxury. Keeping in mind the brand's tried-and-true approach to design, along with the bespoke artisan nature of the company's history, architectural firm OMA has created a retail space that entices.
According to Share Design Inspiration Blog, the architects "have re-designed the linear timber display system that was central to their early retail stores of the 1940s." This is complemented by an intricate glazed facade that boasts a maze-like linear design. The Coach Flagship Store in Tokyo exhibits dynamism, making for a retail space that allures consumers with clean design and embodies brand identity.
Leather goods retailer Coach boasts a success story in marketing affordable luxury. Keeping in mind the brand's tried-and-true approach to design, along with the bespoke artisan nature of the company's history, architectural firm OMA has created a retail space that entices.
According to Share Design Inspiration Blog, the architects "have re-designed the linear timber display system that was central to their early retail stores of the 1940s." This is complemented by an intricate glazed facade that boasts a maze-like linear design. The Coach Flagship Store in Tokyo exhibits dynamism, making for a retail space that allures consumers with clean design and embodies brand identity.
