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CMX Cinemas is Designing a More Luxurious Movie-Watching Experience

 - Oct 25, 2017
References: prnewswire & forbes
Since it acquired Cobb Theatres, CMX Cinemas has been focusing on offering a luxury movie theater experience for individuals with higher expendable incomes.

Cobb Theatres already operates its CinéBistros, which is described as "the ultimate dinner and a movie experience." The focus of this new form of movie-watching is entirely experiential, with quality and comfort being what the entire experience is based on. Offerings in these new types of cinemas include "oversized recliner seats, dine-in capabilities with chef-inspired menus, and cutting-edge audiovisual technology."

As the affordability and convenience of streaming websites have forced large theater companies like CMX Cinemas to operate in new and unique ways, luxury theater experiences are bringing in a new clientele that is seeking a more luxurious and holistic movie-watching experience.