Affordable 28-Shade Eyeshadow Palettes

BH Cosmetics' 'Club Tropicana Rainbow Palette' is Just $14

High-quality and affordable makeup brand BH Cosmetics recently updated its selection of offerings with the 'Club Tropicana Rainbow Palette,' which consists of 28 pigmented shades. In addition to being packed with color, each of the vivid shades comes with lots of shimmer too, making it easy to generate statement looks that instantly transport the wearer into the summer.

Although the majority of the shades in the Club Tropicana Rainbow Palette are incredibly colorful, there's plenty of neutrals and more classic shades that enable consumers to create a natural look if they choose. In addition, these shades allow them to round out a statement eye looks with ease, with the more subtle shades used to counter the vivid blues, oranges, purples, and pinks that are offered.

Affordable Eye Makeup Trends
Create high quality and affordable eye makeup palettes that include a range of bright and natural shades.
Shimmer Trend in Makeup Industry
Incorporate shimmer into a range of makeup products that enable statement eye looks.
Versatile Eye Makeup Palettes
Create eye makeup palettes that offer a range of shades from bright and bold to natural.

Who This Affects Most

Cosmetics Industry
Develop new affordable makeup products that incorporate bold and natural shades into versatile palettes.
Fashion Industry
Develop makeup trends that include statement looks using a range of bright shades with lots of shimmer.
Beauty Industry
Incorporate high-quality and affordable makeup into cosmetic lines to cater to the diverse needs of consumers.
SCORE
4.1 out of 10
GENDER
30% Men70% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen X
  • Gen Z (primary audience)
  • Millennial (primary audience)
POPULARITY
Popularity 53%
Activity 61%
Freshness 8%

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