The Club Monaco Noma Pop-Up is an intriguing collaborative concept shop set up in the Copenhagen restaurant's waterfront space. The pop-up is a concept store that seems to want to confer the Canadian clothing brand's sensibilities with the philosophies associated with the world's number one restaurant, which boasts a fabled experimental kitchen lab where they cook up a quiet culinary revolution.
The understated Club Monaco Noma pop-up features clothing from the label, a curated selection of vintage from around the world, chic coffee table books and a curious collection of home decor items.
Given Noma's notoriety for being impossible to get a reservation at, the Club Monaco Noma pop-up offers a chance for those who aren't chefs or food critics to experience a taste of the culture.
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