Sony Vaio LT Ad
Going Like Sixty — September 6, 2008 — Tech
References: geeksugar
Sony has a hot product with the Vaio LT which is a PC and HDTV combo. Their ad agency made a creepily intriguing commercial. One that you continue to watch to see what happens. Cables come out of the screen on the wall to enclose and capture a gadget and fully integrate in organically into the Vaio LT. There is no spoken word - it's all visual - perfect for a visual home appliance.
Implications - Shocking advertising is always a useful way for companies to promote products or services. By ensuring that customers are unable to look away and are visually drawn to a product or concept, businesses can garner the attention of audiences and expand their target demographic.
Implications - Shocking advertising is always a useful way for companies to promote products or services. By ensuring that customers are unable to look away and are visually drawn to a product or concept, businesses can garner the attention of audiences and expand their target demographic.
Trend Themes
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Shocking Advertising — Using shocking advertising can captivate audiences and expand target demographics.
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Visual Home Appliances — Combining PC and HDTV capabilities can create visually appealing home appliances.
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Integration of Gadgets — Fully integrating gadgets into existing devices can enhance user experiences.
Industry Implications
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Advertising — The advertising industry can leverage shocking advertising techniques to promote products and services.
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Consumer Electronics — The consumer electronics industry can explore the development of visually appealing home appliances that combine PC and HDTV capabilities.
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Technology Integration — The technology integration industry can focus on fully integrating gadgets into existing devices to enhance user experiences.
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