In fragrance, citrus notes tend to dissipate quickly, which can be disappointing for fans of bright, cheery scents who wish their zesty freshness would linger longer—and Clementine Dream by 7 Virtues was created to answer prayers for a clean citrus scent that lasts.
“We wanted to create a citrus that didn’t just make a one-dimensional splash of citrus that dissipates fast,” said founder Barb Stegemann, “We set out to create a citrus that stayed with you like the moments you’ll never forget."
In this scent, sustainably sourced mandarin oil mingles with delicate heart notes of magnolia, plus a warm vanilla base with upcycled black amber. As 7 Virtues claims, Clementine Dream lasts for 24 hours and lingers for 72.
Why This Trend Is Growing
- Extended Scent Duration
- Fragrances with prolonged scent longevity are becoming popular for consumers seeking lasting sensory experiences.
- Sustainable Scent Ingredients
- There is a growing trend towards the use of sustainably sourced and innovative raw materials in fragrance creation.
- Upcycling in Fragrances
- The introduction of upcycled elements like black amber sets a precedent for eco-conscious innovations within the fragrance industry.
Industries Being Reshaped
- Perfume and Fragrance
- The perfume industry is increasingly experimenting with long-lasting and memorable scents, diverging from traditional formulations.
- Sustainable Beauty
- In the realm of sustainable beauty, companies are exploring the use of eco-friendly and ethically sourced ingredients.
- Organic and Natural Products
- The organic and natural products sector is seeing a surge in demand for fragrances that incorporate responsibly sourced elements.