There's a new cinema in London but it's only around for a short time to show a selection of British Independent Film Awards nominees. The pop-up microcinema from Oppo Mobile is designed to connect people to give people a place to comfortably settle into a recliner and view films via its newest handset. As part of the activation, which kicked off in early September, film fans will be able to see films like the psychological thriller Make-up and others.
On-site, there's also a 5G-powered vending machine that dispenses snacks, and visitors have the opportunity to connect with brand ambassadors to learn more about the Oppo Find X2 Pro.
Rather than launching a virtual event during these unprecedented times, Oppo Mobile chose to go the route of creating a smaller event and leverage social creators to support the experience.
Image Credit: Oppo Mobile