Industrial Outdoor Dining Furniture

Philippe Malouin Designs the Chop Collection for Hem

London-based industrial designer Philippe Malouin unveils the new Chop collection for Hem, marking its first-ever outdoor dining furniture range. The capsule highlights the premium design and does so through modern silhouettes that are prepared to withstand all seasons. The tables and stackable chairs are sturdy and the namesake nods to Chop Saw, which is a gallery concept that Malouin had previously explored.

Malouin shares the inspiration behind the furniture, stating that A small part of my work as a designer is in the art world where I do a lot of experimentation. For inspiration for this collection, I looked to my works for Salon 94 in New York, which used a number of industrial techniques like welding, bending, and coating to create brutal yet elegant constructions.”

Image Credit: Erik Lefvander

Modern Outdoor Dining Furniture
Opportunity for innovative designs that incoorporate durability and premium design for outdoor use.
Industrial Design Techniques
Opportunity for the adoption of industrial design techniques for everyday furniture that is both functional and aesthetically pleasing.
Weather-resistant Furniture
Opportunity for the development of furniture that can withstand all seasons while still retaining its quality timelessness.

Where This Applies

Furniture Manufacturing Industry
Opportunity to expand and specialize in outdoor furniture creation using high-quality materials and modern design techniques to produce outdoor dining furniture.
Hospitality Industry
Opportunity to create a visually compelling and durable outdoor dining area, enhancing the guest experience, and providing some refreshing ambiance.
Art and Sculpture Industry
Opportunity to experiment more with industrial design techniques like welding, bending, and coating to create brutal yet elegant constructions for everyday use in the furniture industry.
SCORE
3.5 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 68%
Activity 20%
Freshness 16%