Free Trend Report Free 2018 Report & eBook

Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.

Keynotes.org Our Research Methodology

This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.

GLH Hotels' Site Encourages Guests to 'Choose Your Own Room'

 - Jul 13, 2016
References: chooseyourownroom & psfk
Knowing that travelers choose to stay at hotels for a number of different reasons, GLH Hotels is now offering a 'Choose Your Own Room' experience for guests.

The new site from the global hotel operator puts a highly customized spin on the booking process, promising people the chance to "Choose your own room, not the one we give you."

Users of the Choose Your Own Room site are able to refine their searches by looking for rooms in a variety of categories such as "for families," "on a budget" or "with a view." Since the site also puts an emphasis on the individual characteristics of the rooms available, users are able to preview a room's layout, floor plan and amenities through GLH Hotels.