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Decadent Valentine's Frappuccinos

Starbucks Japan's 'Chocoholic Frappuccino' is a Festive Drink

— January 19, 2018 — Lifestyle
Starbucks Japan will soon be gearing up its beverage menu for Valentine's Day with two new indulgent, chocolate-centric drinks—the Valentine Chocoholic Frappuccino and the Valentine Chocoholic Cocoa.

The Valentine Chocoholic Frappuccino blends coffee chocolate sauce and white mocha with chocolate chips, offering a decadent take on indulging on chocolate for Valentine's Day. The Valentine's Chocoholic Cocoa offers aa decadent take on the classic hot chocolate, combining milk with a rich coffee chocolate sauce. The two drinks are set to launch soon near the end of January and will only be offered for a limited time until the arrival of Valentine's Day.

Alongside its two new chocolate-themed beverages, Starbucks Japan is also launching an entire range of drinkware that boasts hearts and popular colorways of the holiday.
Trend Themes
1. Decadent Valentine's Frappuccinos - Opportunity for coffee chains to create indulgent, chocolate-centric drinks for Valentine's Day.
Industry Implications
1. Starbucks Japan's Beverage Menu - Opportunity to expand and innovate the beverage menu for Valentine's Day with chocolate-centric drinks.
2. Chocolate-themed Drinkware - Opportunity for the drinkware industry to create Valentine's Day themed products with hearts and popular holiday colorways.
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