Protein-Packed Chickpea Yogurts

Migros' Dairy-Free Yogurt Features Innovopro's Chickpea Protein

Consumers who are looking for plant-based, lactose-free and protein-rich yogurts will find themselves satisfied by unique chickpea yogurts from Migros, the largest retailer in Switzerland. These nutritious, dairy-free yogurts can be found in varieties like natural, vanilla and tropical fruits, which get a boost from Innovopro's chickpea protein. Notably, Innovopro is the first company in the world to launch a 70% chickpea protein concentrate, which offers more value than chickpeas on their own, which contain just 20% protein naturally.

The clean-label chickpea yogurts speak to health-conscious consumers who are looking for non-GMO, gluten-free and non-allergenic sources of protein. The conveniently packaged products boast all of the functional benefits, nutritional value and mouthfeel that people are looking for, but in a novel way with innovative plant protein sources.

Plant-based Protein Yogurts
Plant-based foods are becoming increasingly popular and the use of chickpea protein in yogurt can disrupt the dairy industry.
Clean Label Foods
Consumers are demanding clean label foods, which opens up innovation opportunities for companies to create allergen-free, non-GMO products, such as Innovopro's chickpea protein concentrate.
Convenient Packaging
The convenient packaging of the chickpea yogurts creates an opportunity for companies to disrupt traditional dairy distribution models.

Where This Applies

Dairy Industry
The increase in plant-based protein options could disrupt traditional dairy industry products.
Food and Beverage Industry
Innovopro's chickpea protein concentrate could disrupt the overall food industry by creating innovative protein options for a variety of products.
Health and Nutrition Industry
The health-conscious consumer will drive the demand for clean label, allergen-free and protein-rich foods, creating opportunities for companies to combine functional ingredients, such as chickpea protein, in novel ways.
SCORE
2.2 out of 10
GENDER
50% Men50% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 17%
Activity 37%
Freshness 12%