Annem Hobson is the blogger behind 'So Wrong It’s Nom!' and the proud creator of the world's first Cheese Advent Calendar.
While the Cheese Advent Calendar is currently stirring up a lot of interest on social media from cheese lovers around the globe, the festive product is not set to go on sale until next year. Some of the challenges include sourcing boxable miniature cheeses that can be vacuum-sealed. Currently, the prototype includes types of cheese such as German Smoked Cheese, French Doux De Montagne and Vintage Gouda.
To register enough interest to proceed with manufacturing, the blogger is calling for people to participate in the #CheeseNotChoc campaign, to show there truly is a market for people who want to receive the inventive Cheese Advent Calendar over a traditional chocolate one.