Japanese label PORTER works together with Vault by Vans on a new checkered collaboration. The duo join forces and reference the luggage heritage of PORTER with the footwear expertise of Vans. The collection is made up of footwear and bag options, designed with references to both contributing efforts.
This includes the bright orange detailing and hard-wearing design of PORTER. The orange makes its way across the sidewall on the sock lining of all four sneaker model. It also can be seen on the laces and the sidestripe, which can also be removed if desired. Vans' checkerboard pattern can be seen in a Forest Night and Black color palette, along with the monochromatic aloha, flora print.
Image Credit: Vault by Vans
Why This Trend Is Growing
- Heritage Collaboration
- Businesses can explore collaborative projects that reference the heritage of each brand for a unique and timeless consumer appeal.
- Dual-expertise Collection
- Opportunities exist for businesses to showcase a collection that highlights the skills and expertise of each contributing partner.
- Colorful Detailing
- Designers can incorporate bright and bold colors as small yet impactful details to enhance the appeal of a product line.
Industries Being Reshaped
- Fashion
- Fashion brands can collaborate to create unique collections that showcase each brand's unique heritage and expertise.
- Accessories
- Accessory brands can work together to create collections that feature both companies' unique capabilities and designs.
- Footwear
- Shoe brands can work together to create new collections that leverage both lifestyle and technical footwear design expertise.
