The CHCB Spring Collection is Great for On and Off the Bike
Meghan Young — April 4, 2016 — Lifestyle
References: performancebike
Promoting more cyclists on the road can be a tough job when it comes to the convenience of not only motor transportation, but the lack of need for a change of clothes. Yet with the CHCB Spring 2016 collection, that might not be necessary -- especially for those who can work in more casual clothing.
Contemporary and versatile, the CHCB Spring 2016 collection is Performance Bike's very own line. The brand understands that for many, cycling is a way of life and has created outfits that help facilitate everything from grocery shopping to commuting to work and even enjoying a fun weekend day. For the fickle weather of spring, this collection is comprised of layering pieces.
Contemporary and versatile, the CHCB Spring 2016 collection is Performance Bike's very own line. The brand understands that for many, cycling is a way of life and has created outfits that help facilitate everything from grocery shopping to commuting to work and even enjoying a fun weekend day. For the fickle weather of spring, this collection is comprised of layering pieces.
Trend Themes
1. Versatile Cycling Apparel - The trend for cycling apparel that is suitable for both on and off the bike presents opportunities for fashion brands to offer versatile and functional clothing.
2. Multi-functional Clothing - The rise of performance clothing that serves multiple purposes creates opportunities for brands to tap into the growing trend for practical and adaptable fashion.
3. Active Commuting - The growing trend for active commuting presents opportunities for apparel companies to develop clothing that is both stylish and practical for people who cycle to work.
Industry Implications
1. Fashion Industry - The fashion industry has an opportunity to tap into the trend for versatile cycling apparel and develop multi-functional clothing that meets the needs of cyclists.
2. Sportswear Industry - The sportswear industry has an opportunity to create clothing that is both practical and fashionable for active commuters who cycle to work.
3. Sustainable Clothing Industry - The sustainable clothing industry has an opportunity to develop versatile cycling apparel that is made using eco-friendly materials and meets the needs of consumers who are environmentally conscious.
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