Miller High Life Will Pay the New 'Champagne of Beers' Ambassador $20k
Grace Mahas — May 6, 2021 — Marketing
References: youtube & millerhighlife
Ahead of National Tourism Day on May 7th, Miller High Life, the iconic beer brand, is petitioning to designate the Miller Brewery Grounds in Milwaukee as the Champagne of Beers Region. Similar to how Champagne has its own territory in France, the Champagne of Beers will need a specific region. To make this iniatiive come to fruition, Miller High Life is encouraging fans to sign the official document on its website.
To champion the new initiative, the brand is hiring an ambassador for the region with a $20,000 payout with an all-expenses-paid trip to Milwaukee, WI. To apply to be the first-ever Official Ambassador of the Champagne of Beers region, fans can apply online with a creative and original post of 50 words or less.
Image Credit: Miller Lite
To champion the new initiative, the brand is hiring an ambassador for the region with a $20,000 payout with an all-expenses-paid trip to Milwaukee, WI. To apply to be the first-ever Official Ambassador of the Champagne of Beers region, fans can apply online with a creative and original post of 50 words or less.
Image Credit: Miller Lite
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