It might not seem that beer brand Bud Light, boy band 98 Degrees and fitness have anything in common, but one unique celebrity yoga class brings all three together. The unusual yoga class was part of Bud Light's #UpForWhatever campaign, cleverly pairing the activity of hot yoga (often practiced at 98°F and up) with members of 98 Degrees.
All in the spirit of fun, the 30-minute New York City yoga class featured new names for familiar stretches like "reaching-for-the-last-Bud-Light-in-the-fridge" pose.
As part of the campaign to inspire spontaneity and adventure, this is just one activity on Bud Light's fun #SummerBucketList. Other outrageous activities include helping fans live out their dreams of playing pool in a swimming pool, making a raft out of recycled materials or make their debut as a DJ.
Bud Light Hosted a Celebrity Yoga Class with Drew and Nick of 98 Degrees
Laura McQuarrie — August 19, 2015 — Lifestyle
References: budlight & refinery29