Neutral Celebrity-Headed Fashion Editorials

Fear of God's FW 18 Taps into a Celebrity Male Model

For the Fear of God Fall/Winter 2018 lookbook, founder Jerry Lorenzo employs a celebrity male model that is none other than Jared Leto. With a particularly eclectic career that embraces music, acting, and art, it should really come as no surprise that Leto embraces the fashion industry as well.

The upcoming Fall/Winter 2018 collection by Fear of God is the streetwear label's sixth one to-date. The styles boast contemporary silhouettes in a neutral palette that exude comfortability on account of the slouchy and cozy aesthetic.

The silhouettes are decisively unisex as the lookbook shows the Fear of God clothing range on both the female and the celebrity male models. With a heavy emphasis on layering, the upcoming capsule is bound to make a fashion-forward statement.

Celebrity-focused Fashion
Using celebrity models to advertise fashion
Gender-neutral Clothing
Designing clothing that can be worn by individuals regardless of their sex or gender
Layered Styling
Experimenting with layered clothing designs that add depth and complexity to an outfit

Industries Being Reshaped

Fashion Industry
Expanding the use of celebrity models in advertising clothing lines as a way of attracting customers
Entertainment Industry
Incorporating fashion into the entertainment industry's coverage of celebrities and their personal style
Gender-inclusive Clothing Industry
Creating clothing lines that are inclusive of all sexes and genders, allowing freedom of expression through fashion choices
SCORE
4.8 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 92%
Activity 45%
Freshness 8%

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