Space-Maximizing Museum Revamps

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Casson Mann Recently Adjusted the Natural History Museum's Foyer

— July 24, 2017 — Art & Design
For the past few decades, patrons of the Natural History Museum were greeted by the imposing cast of a dinosaur, however now that studio Casson Mann has revamped the foyer area, they'll be greeted by the massive skeleton of a whale instead.

Unlike the dinosaur cast that took up significant space on the floor, the whale skeleton hangs above the Natural History Museum's information kiosk, which doubles as a bar when night falls. Due to Casson Mann's change, the area has a lot more space available and the impressive ceilings are given more attention due to the whale's ability to attract the attention of all who enter.

Casson Mann's co-founder, Roger Mann, explained the studio's minimal approach by saying, "Over the years, all the different iterations of displays, and information and desks had got a bit ill-considered as a whole, so the starting point was to strip it right back to enjoy the amazing building that it is."

Trend Themes

  1. Focal Point Repurposing — Repurposing existing focal points can bring new life to a space and create more room for innovation and creativity.
  2. Minimalist Space Design — Minimalist space design can create a more open and dynamic environment for visitors and patrons.
  3. Multi-purpose Spaces — Creating multi-purpose spaces can maximize the use of an area and increase its functionality.

Industry Implications

  1. Museum Design — Innovative design approaches can create memorable experiences for museum visitors while maximizing the use of space.
  2. Event Spaces — Multi-purpose event spaces can provide unique and dynamic experiences for guests while also creating more opportunities for revenue generation.
  3. Retail Spaces — Repurposing existing focal points and minimalist design can create an inviting and engaging environment for shoppers, leading to increased sales and repeat visits.
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