Casson Mann Recently Adjusted the Natural History Museum's Foyer
Riley von Niessen — July 24, 2017 — Art & Design
References: cassonmann & dezeen
For the past few decades, patrons of the Natural History Museum were greeted by the imposing cast of a dinosaur, however now that studio Casson Mann has revamped the foyer area, they'll be greeted by the massive skeleton of a whale instead.
Unlike the dinosaur cast that took up significant space on the floor, the whale skeleton hangs above the Natural History Museum's information kiosk, which doubles as a bar when night falls. Due to Casson Mann's change, the area has a lot more space available and the impressive ceilings are given more attention due to the whale's ability to attract the attention of all who enter.
Casson Mann's co-founder, Roger Mann, explained the studio's minimal approach by saying, "Over the years, all the different iterations of displays, and information and desks had got a bit ill-considered as a whole, so the starting point was to strip it right back to enjoy the amazing building that it is."
Unlike the dinosaur cast that took up significant space on the floor, the whale skeleton hangs above the Natural History Museum's information kiosk, which doubles as a bar when night falls. Due to Casson Mann's change, the area has a lot more space available and the impressive ceilings are given more attention due to the whale's ability to attract the attention of all who enter.
Casson Mann's co-founder, Roger Mann, explained the studio's minimal approach by saying, "Over the years, all the different iterations of displays, and information and desks had got a bit ill-considered as a whole, so the starting point was to strip it right back to enjoy the amazing building that it is."
Trend Themes
1. Focal Point Repurposing - Repurposing existing focal points can bring new life to a space and create more room for innovation and creativity.
2. Minimalist Space Design - Minimalist space design can create a more open and dynamic environment for visitors and patrons.
3. Multi-purpose Spaces - Creating multi-purpose spaces can maximize the use of an area and increase its functionality.
Industry Implications
1. Museum Design - Innovative design approaches can create memorable experiences for museum visitors while maximizing the use of space.
2. Event Spaces - Multi-purpose event spaces can provide unique and dynamic experiences for guests while also creating more opportunities for revenue generation.
3. Retail Spaces - Repurposing existing focal points and minimalist design can create an inviting and engaging environment for shoppers, leading to increased sales and repeat visits.
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