If you've seen any Carl's Jr commercials, thoughts of Paris Hilton and naughty school teachers probably come to mind. Building on the racier imagery, Carl's Jr has launched another hot campaign to promote their new JalapeÃ±o Chicken Sandwich.
The tagline asks, â€œWhat's hotter than a JalapeÃ±o Chicken Sandwich?â€
Their answer? A hot campaign complete with Chicken Dancing Sacramento Kings Cheerleaders as the sizzling models to back the promo.
Check out some more Carl's Jr ads: