For the fall season and the arrival of Halloween, Captain Morgan rum is now being sold in a limited-edition gourd-shaped bottle that boasts a pumpkin spice flavor. The Captain Morgan rum is going by the name of 'Jack-O'Blast' and boasts a taste that plays off of favorite fall flavors such as pumpkin and autumnal spices, which is being touted as a flavorful shot and cocktail enhancer.
The rotund shape of the bottle will be familiar to consumers who have spotted Captain Morgan Cannon Blast in the past.
The iconic pumpkin spice flavor may have gained popularity in the form of a latte, but it has since inspired the creation of everything from pumpkin spice-flavored kefir, sodas, milkshakes, beer and more in the beverage category.
Gourd-Shaped Rum Bottles
More Stats +/-
Captain Imitation Competitions
Cannon Ball Liquor Stunts
Urinal Football Games
Oscar-Winning Director Ads
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.