The Captain Morgan 'Prank Your Friends' Facebook App is Youth-Targeted

 - May 23, 2010
References: captainmorgan & apps.facebook
The Captain Morgan 'Prank Your Friends' app on Facebook is the newest in smart alcohol advertising. Allowing the app access to your Facebook page will allow you to call your friends and leave one of three hilarious voice messages to their machines. You can customize the message to make it even more believable.

Prank your friends with either the cougar, the cutie or the player. Captain Morgan is definitely capitalizing off of the younger generation of alcoholics and aiming their marketing campaign towards them. The Captain Morgan 'Prank your Friends application is pretty hilarious.