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Conveniently Canned Cocktails

Editor Misel Saban Discuss Innovative Alcoholic Beverage Packaging

— August 15, 2014 — Lifestyle
Adding to simplicity to one's life is key and these conveniently canned cocktails use innovative packaging and design to accommodate drinking alcoholic beverages in a fun, new and refreshing format. Trend Hunter's editor Misel Saban shares her top picks for alcohol packaging that are ready to drink straight off the shelves.

Turning conventional cocktails one might order at a restaurant into pre-packaged commodities is a great way to bring the upscale bar life into the casual home atmosphere. The Canned Mott's Tomato Cesar drink is a perfect example of this as it brings the refreshingly spicy and savory taste of a Cesar into a premixed and ready to drink cans that can be picked up at your local liquor store. DIY gin-making kits are another great alternative to store-bought drinks that encourages you to get crafty and ferment your own gin at home.
Trend Themes
1. Canned Cocktails - Innovative packaging and design for pre-packaged cocktails brings the upscale bar experience into the casual home atmosphere.
2. DIY Alcoholic Beverages - DIY gin-making kits provide a fun and engaging way to ferment your own gin at home.
3. Ready-to-drink Commodity - Conveniently canned cocktails are a refreshing format that simplify one's life and provide a new way to consume alcoholic beverages.
Industry Implications
1. Alcoholic Beverages - The alcoholic beverage industry can explore innovative packaging and designs to bring the bar experience into the home and simplify consumers' lives.
2. Packaging - The packaging industry can develop creative solutions for convenient, on-the-go alcoholic beverages that stand out on the shelves and appeal to consumers who prioritize simplicity and ease of use.
3. DIY Kits - The DIY kit industry can expand into the alcoholic beverage market and offer consumers the opportunity to craft and customize their own alcoholic drinks at home.
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