Colorado brewery Dude’s Brews created this cannabis-infused beer titled 'Canna-Beer' which is made with authentic cannabis plant extract. The beer is set to make its debut at the annual Great American Beer Festival in September, 2015.
The brewery will be unveiling a line on cannabis-infused beers that each include a strong dose of cannabidoil which is also known as CBD. This ingredient is actually a substance that is extracted from the cannabis plant. The beers are noted to have an aroma of cannabis as well as contain actual cannabis inside each brew. The first beers to be released "will be a 10 percent Sativa IPA and a 5 percent Indica double IPA."
These beers are all infused with legal hemp oil, which allows the beers to become a consumable product.
What's Driving This Trend
- Cannabis-infused Beers
- Opportunity for breweries to tap into the growing market of cannabis-infused beverages.
- Authentic Cannabis Extract
- Innovation opportunity to create products that contain the actual aroma and taste of cannabis.
- CBD Infused Beverages
- Emerging trend of incorporating cannabidoil (CBD) into alcoholic beverages for a unique experience.
Who This Affects Most
- Craft Beer
- Craft breweries can explore cannabis-infused beers as a new product line to attract a niche market.
- CBD Products
- Opportunity for CBD product manufacturers to expand their offerings into the beverage industry.
- Cannabis Industry
- Cannabis businesses can explore collaborations with breweries to create unique cannabis-infused beverages.
