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Disease-Fighting Meal Kits

AICR & MamaSezz are Sharing Plant-Based Cancer-Fighting Meals

— June 4, 2019 — Lifestyle
The American Institute for Cancer Research (AICR) and whole food, plant-based prepared meal delivery company MamaSezz are collaborating to share a cancer-fighting meal bundle. As research shows that a plant-based diet and an active lifestyle can help to prevent cancer, as well as support treatment and survivorship, MamaSezz now offers the American Institute for Cancer Research Bundle, which contains a seven-day meal plan and nourishing meals.

While healthy eating can sometimes seem bland or restrictive, these vibrant plant-powered meals prove otherwise with options like Creamy Broccoli Soup, Turmeric Chickpea Scramble, Moroccan Stew and Mama's Burger. All of the cancer-fighting meals have been formulated to be free from oil, refined sugar, common allergens, GMO ingredients, preservatives and more.

In addition to offering these nourishing meal bundles, MamaSezz is also donating 10% of the proceeds from the American Institute for Cancer Research Bundle to AICR research.
Trend Themes
1. Plant-based Meal Delivery - Disruptive innovation opportunity: Develop a plant-based meal delivery service that specializes in cancer-fighting meals.
2. Cancer-fighting Meal Bundles - Disruptive innovation opportunity: Create meal bundle packages specifically designed to support cancer prevention, treatment, and survivorship.
3. Healthy Eating for Disease Prevention - Disruptive innovation opportunity: Develop products or services that promote healthy eating habits for disease prevention, such as meal planning tools or educational platforms.
Industry Implications
1. Meal Delivery Services - Disruptive innovation opportunity: Integrate cancer-fighting meal options into existing meal delivery services or create specialized platforms for delivering healthy meals to individuals with specific health needs.
2. Food and Beverage - Disruptive innovation opportunity: Develop and market cancer-fighting food and beverages that cater to the growing demand for healthy and functional products.
3. Health and Wellness - Disruptive innovation opportunity: Create innovative solutions in the health and wellness industry that focus on disease prevention and management through nutrition and lifestyle changes.
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