World Vision launched a campaign in Netherland to raise awareness of the issue of child labour on the 26th of March, 2008. One hundred children demonstrated and visited embassies and the Dutch House of Parliament that day.
Ad agency Ogilvy came up with this creative guerilla campaign to support the efoorts by pasting life size adhesives of children at automatic revolving doors in Amsterdam, The Hague and Enschede. Above the child adhesives is written: "You can’t ignore child labour."
Social Guerrilla Campaigns
More Stats +/-
Superhero-Inspired Coat Hangers
Kite-Like Architectural Fashion Lines
Elegant Wireless Charger Trays
CBD Vegan Dog Treats
Flexitarian Food Collections
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.