The Camera Roll Game Has Players Match Photos in Their Phone
Laura McQuarrie — February 13, 2020 — Life-Stages
References: endlessgames & toyfair.vporoom
The Camera Roll Game from Endless Games was created like a traditional board game but appeals to the "VSCO Girl demographic" by turning tween and teen screen time into an interactive game. The activity for three or more players ages 10 and up includes hundreds of cards that contain categories that must be matched to photos on a player's phone. Due to the nature of the game, players must decide amongst themselves who is the winner of each category, and have plenty of opportunities to defend their choices.
As part of a round, players may be tasked with scrolling through their phone's camera roll to find the best food photo, a selfie or a shot from the zoo.
Image Credit: Endless Games
As part of a round, players may be tasked with scrolling through their phone's camera roll to find the best food photo, a selfie or a shot from the zoo.
Image Credit: Endless Games
Trend Themes
1. Smartphone-integrated Board Games - Disruptive innovation opportunity: Develop board games that leverage smartphone technology to create interactive and engaging gameplay experiences.
2. VSCO Girl Demographic - Disruptive innovation opportunity: Target the VSCO girl demographic with products that combine screen time and real-life interactions, catering to their digital and social media preferences.
3. Photo-matching Games - Disruptive innovation opportunity: Create games that challenge players to match photos on their smartphones, tapping into the popularity of social media and personal photography.
Industry Implications
1. Board Game Industry - Disruptive innovation opportunity: Integrate smartphone technology into traditional board games to attract a wider audience and enhance gameplay.
2. Mobile Gaming Industry - Disruptive innovation opportunity: Develop mobile games that use the player's own photos as engaging and personalized content.
3. Social Media Industry - Disruptive innovation opportunity: Create interactive experiences that blend social media and real-life activities, appealing to users who enjoy sharing and curating their digital content.
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