Space-Inspired Murals

The Calico x BCXSY Wallpaper Displays NASA Imagery in the Design Layouts

The Calico x BCXSY wallpaper merges creative minds behind two expert design labels. Together the companies have produced at-home decor featuring images drawn from NASA space photography, bringing the outer expanses of the universe into kitchens, bedrooms and living rooms.

Titled Inverted Spaces, the swaths of pink, blue and purple allow viewers to take in unusual patterns and shapes that are true to size. The sheets are now exclusively available through Rossana Orlandi and Calico Wallpaper, making the compilation all the more in-demand.

During the Salone del Mobile 2015 event, the wallpaper lined the Spazio Rossana Orlandi display. This allowed shoppers to get a better understanding of how the look comes across in practice, which, according to the pictures, is arguably flawless.

Space-inspired Decor
Opportunity for companies to incorporate NASA space photography into their home decor designs.
Unconventional Patterns
Emerging trend of using unusual patterns and shapes in interior decor, inspired by the Inverted Spaces wallpaper.
Exclusivity in Home Decor
Growing demand for limited edition and exclusive home decor products, like the Calico x BCXSY wallpaper.

Where This Applies

Interior Design
Innovative wallpaper designs, such as the space-inspired murals, can disrupt the interior design industry.
Home Decor
Opportunity for companies to create unique and exclusive home decor items, like the Calico x BCXSY wallpaper.
Photography
Collaborations between photography and home decor can create new opportunities for both industries, as seen with the NASA-inspired wallpaper.
SCORE
2.8 out of 10
GENDER
70% Men30% Women
MARKETTop markets: Europe
GENERATION
  • Gen Z
  • Gen Alpha
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 60%
Activity 17%
Freshness 8%

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