Over-Dyed High-Top Sneakers

Byredo Expands into the Realm or Footwear with ByProduct 35

Byredo branches into the realm of footwear with its latest design to join ByProduct 35. The brand unveils a special high-top silhouette for the season. It is made with an over-dyed look to create a unique look with every pair as each one absorbs the dye in its own way to create a plethora of shade variations.

The upper is made from canvas materials for a touch of breathability for the season. It is reworked using a special immersion dyeing process that gives the shoe a pre-worn visual effect. The shoes sit on top of a bright white sole unit for a touch of contrast before it is rounded out with a calfskin trimming and bright neon green laces.

Image Credit: Byredo

Immersion Dye Process
Opportunity for companies to incorporate immersion dyeing in footwear design for a unique pre-worn visual effect.
Over-dyed Look
Opportunity for designers to explore over-dyeing techniques to create unique shade variations in footwear.
Canvas Materials
Opportunity for companies to use sustainable materials like canvas in footwear design for a touch of breathability.

Who This Affects Most

Fashion
Opportunity for fashion brands to incorporate immersion dyeing and over-dyeing techniques in footwear design for a unique and sustainable product offering.
Sportswear
Opportunity for sportswear companies to use lightweight and breathable materials like canvas in footwear design for increased comfort and performance.
Textile Manufacturing
Opportunity for textile manufacturing companies to develop new dyeing techniques to create unique shade variations in footwear materials.
SCORE
1.3 out of 10
GENDER
50% Men50% Women
MARKETTop markets: North America, South America, Europe, Asia, Africa
GENERATION
  • Gen Alpha
  • Gen Z (primary audience)
  • Millennial (primary audience)
  • Gen X (primary audience)
POPULARITY
Popularity 16%
Activity 11%
Freshness 12%