Announced at the end of 2015, the Butterkist Yogurt-Covered Popcorn variety is an experimental in flavor combination that you'll likely be tempted to try. Created to appeal to health-conscious consumers seeking a light snack packing plenty of flavor, the yogurt-covered popcorn may seem unconventional but actually falls under the ever-popular "salty and sweet" category of snacks.
The indulgent flavor hopes to capture the imagination of consumers while also enhancing their overall snacking experience. Butterkist will also be releasing a limited edition Hot Cross Bun Popcorn flavor ahead of the 2016 Easter holiday season.
Experimental, unexpected flavor combinations are a clever way for brands to drive consumer interest, as proven by Oreo, who is constantly releasing exotic takes on the classic cookie.
Yogurt-Covered Butter Popcorn
More Stats +/-
Cultural Popcorn Snacks
Salted Dark Chocolate Popcorn
Artisanal Popcorn Flavors
Candied Cookie Popcorn
Sweet Superfood Popcorn
Free 2019 Report & eBook
Get the top 100 trends happening right NOW -- plus a FREE copy of our award-winning book.
Our Research Methodology
This article is one of 350,000 experiments. We use crowd filtering, big data and AI to identify insights.
This Butterkist Yogurt-Covered Popcorn is for the Experimental
- By: Rebecca ByersFeb 8, 2016